Co-Browsing: the ultimate guide
Secure & Profitable Online Engagement for the Financial Sector
“Co-browsing technology is rarely used outside industries like financial services and telecoms, but it merits wider implementation. Application leaders supporting customer service should consider it a hidden gem for enabling differentiation and bridging the gap between human- and AI-driven interaction” (Gartner).
Using co-browsing, banks can fill in this gap between online self-service interaction and traditional communication methods. We’ve seen time and time again that this “missing link” between the online and the offline world has a direct effect on customer satisfaction, sales conversion, and customer loyalty. In this white paper, we’ll explore some of these benefits that result from using Unblu solutions.