Gartner lists unblu in its CRM Vendor Guide 2015

Gartner predicts heavier use of co-browsing as part of Customer Engagement Center Suites and lists unblu as a CRM Application Specialist in its latest report.

Leading analyst house Gartner lists unblu as a CRM Application Software Specialist in its latest CRM Vendor Guide 2015. The guide covers the CRM vendor landscape across a multitude of individual disciplines. Co-Browsing finds specific mention in the area of Customer Engagement Suites, where the ability “to see what the customer is seeing” and the ability “to solve the customers´ problem from a remote location” are highlighted as key capabilities in customer engagement solutions. Both of those requirements can be met through the use of the unblu engagement products and growing demand for unblu´s solution set confirms the adoption of live engagement technologies in day to day customer care.

Digital CRM technologies that drive growth and elevate the customer experience top the list of CEOs´ investment priorities for the next five years.

Gartner, CRM Vendor Guide 2015

The full report is available from the Gartner website.

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